Atlantic Edge Music Services

About Us

‘Atlantic Edge Music Services’ was set up by Davie Gardner in Lerwick in the Shetland Islands in November 2006.

The business aims to offer a new and personal service - most notably management and agency services - to a range of already established (at times internationally acclaimed) musicians, and also to introduce new and exciting musicians to the world.

This service was initially focused upon, but certainly not limited to, musicians from the incredible music community that is the Shetland Islands, but has subsequently expanded to include musicians from as far afield as Canada, Germany and Edinburgh.

In addition to music management and agency, the company now offers services and / or support in areas such as event organisation and management, PR and media work (both written and broadcasting) and research / reporting writing, project management and indeed many additional and associated areas into the bargain.

Aiming to offer a world-wide service from the generally remote Shetland Islands may seem to be ambitions, but geographical location has not proved to be a stumbling block in this respect as many of our ‘clients’ will testify to.

A combination of expertise, effective communication processes, a willingness to travel, a full range of digital support services and, perhaps most importantly, personal commitment ensure that your needs will be fully addressed and met at all times, and that the message about you gets ‘out there’ and is fully supported in a practical sense once it does.

So for all your needs in all these areas ‘Atlantic Edge Music Services', a new, ambitious, committed and ‘personal touch’ company, looks forward to working with you, with mutual benefit and cost effectiveness very much in mind.

To learn more, contact Atlantic Edge Music Services today.

About Davie Gardner - Manager, Atlantic Edge Music Services

Davie Gardner has been involved with the Shetland music scene for many years, mainly as a promoter and broadcaster and more recently as the islands first Music Development Officer with local development organisation Shetland Arts Trust (now Shetland Arts) – a post he held for eight years, until leaving in November 2006.

During that time he was responsible for, among other things, marketing and promoting Shetland’s music locally, nationally and internationally; delivering education, training, youth music and tourism related initiatives (one of which won a coveted national ‘Thistle Award’), not to mention promoting a variety of live concerts featuring the likes of Steve Earle, Pulp, Ian Brown (Stone Roses), The Proclaimers, Loudon Wainwright III, Rodney Crowell, Phil Cunningham and Aly Bain, Ocean Colour Scene, Alabama 3, Michael Marra and the Durutti Column, to name but a few. Other promotions included a range of high quality jazz and classical evenings. Davie was also closely involved throughout his time with Shetland Arts Trust in creating local festivals such as ‘Shetland Fiddle Frenzy’ and the ‘Peerie’ Willie Johnson Guitar Festival, both now annual events.

Outwith that post he has also promoted events with Elvis Costello during his visits to the islands and more recently managing the visit to Shetland of Scottish ‘indie’ legends ‘Franz Ferdinand’ as part of their 2007 Scottish tour. Additionally he has a background in freelance journalism, broadcasting (mainly with BBC Radio Shetland) and business - including a 17 year “spell” as a supervisor in the oil industry with Shell Expro.